Marketing

Digital marketing

The ultimate guide to digital marketing: strategies, channels, and metrics

Introduction In today’s digital-first world, having a strong online presence is no longer optional for businesses—it’s essential. Digital marketing encompasses all marketing efforts that use electronic devices or the internet to connect with current and prospective customers. This comprehensive guide will walk you through the fundamentals of digital marketing, explore the most effective channels and […]

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Digital Marketing

What is digital marketing?

DIGITAL MARKETING AND WHAT IT MEANS  Digital marketing means different things to different individuals. Some see digital marketing as sending emails, posting stuff on social media, and hosting webinars. For others, digital marketing is about analytics, Search Engine Optimization, and what platforms you are using. Digital marketing is a broad term. Over the last two

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Think BIG

Organize your ideas to achieve results How do you ensure your marketing idea, project, or campaign is successful? How do you ensure you are not creating something which will be obsolete in a month, a quarter, or a year? During my career, I’ve worked in corporate organizations, start-ups and had my own company. Sometimes we’ve

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Think BIG | Start Small | Grow Fast