Golf

Seven tips to improve your golf game

Making the connection between business and sport There was a post on LinkedIn recently that caught my attention. It was by George Brontén, CEO of the Swedish SaaS company, Membrain (a great CRM tool by the way). In his post, he made comparisons between sales effectiveness and golf, and specifically what metrics to improve. I […]

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What gets measured gets improved

Golf / Jonas

We’re living in a digital world and many decisions are taken by looking at data points from a host of sources. This is true for all industries, including sports. In golf, the player who takes the least strokes takes home the trophy. If a player is not performing and missing cuts, his or her team

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